Mark Divers - Resume
E X P E R I E N C E
Freelance Design Consultant, Diverstudio - November 2000 to Present
Create web site and software interface designs
Design corporate identity for new and established companies
Work with existing corporate teams to create graphical interfaces for a variety of agencies and companies
Create and manage graphic assets of large web projects
Graphics
Manager, AltaVista.com - May 1997 to November 2000
Manage team of 5 designers who create editorial graphics, banner advertising and store designs
Oversee editing, cropping, sizing and optimization of product images for online shopping guide
Develop processes to increase graphic download speed by 30%
Design and create concepts for Internet advertising banners for AltaVista Network
Achieved click-thru rates 3 times the national average
Create pixel-based mockups and HTML templates of web page layouts
Design and create Flash tutorials and web greeting cards
Create and produce print and television advertising
Freelance
designer - November 1995 to May 1997
Designed and coded various web sites
Designed and produced print collateral, packaging and advertising materials
Created corporate identities and applications for them
Clients included: The Designory, OMC Design, Image-1 Communications and Graphtek, Inc.
Advertising/Graphics
Director, Auto Expo - March 1994 to November 1995
Single-handedly produced all print circulars and newspaper ads
Coordinated radio and cable ads
Evaluated exit surveys and reviewed demographic studies to aid in advertising re-design
Reduced advertising costs by 60% while sales held steady
Met monthly ad budget based on 3% of total sales
Designed and oversaw production of retail store signage and interiors
Lined up ad promotions with existing manufacturer rebate programs and available co-op dollars
Art
Director, Wesco Auto Parts - May 1992 to March 1994
Designed, produced and managed printing of 500,000 advertising circulars bi-weekly
Increased sales 30-40% over a 6-month period from print advertising response
Created corporate identity and applied it to stores, stationery, clothing and advertising
Designed both promotional and directional in-store signage for all brick-and-mortar locations
Art Director/Production Artist, Alder and Associates -
June 1988 to January 1991
Designed ad, brochure, packaging and identities
Multi-tasked many projects at once
Managed client relationships
Assistant
Jr. Art Director/Production Artist, Barnett/Raus Advertising -
January 1984 to June 1988
Produced 4-color and black and white advertising for health and bicycle-related accounts
Specced type
Shot photostats
Produced finished camera-ready art boards
Production Artist, John Divers Design - January 1980 to August 1983
Produced various brochures, art books and calendars
S K I L L S
Able to work in both PC and Mac environments
Adobe: Photoshop, ImageReady, Illustrator and Premiere
Macromedia: Dreamweaver and Flash
Quark: Xpress
Corel: CorelDraw
Allaire: HomeSite
Equilibrium: DeBabelizer Pro
Microsoft: PowerPoint, Word, Excel and Works
Expert in HTML
E D U C A T I O N
Bachelor of the Arts - California State University Long Beach
